Shapiro has always had a passion to work within the music industry. Even at the early age of 15 he was designing, band logos, merch designs, and album arts for the local music scene in Mesa, Arizona. Sam wanted to find a way to get closer and more personal with bands to help expand his design business, and noticed the photographers at local shows getting all access and creating quick relations with the bands on the tours. Knowing this would be a great way meet larger artists in the industry and help promote his work, Shapiro took up photography/videography at 16 bought his first camera and began shooting local bands to help promote his name. After teaching himself the ropes, Shapiro got very comfortable behind a lens and began quickly making a name for himself as he was able to incorporate his graphic design experience into his imagery. Within the years to come he began work with multiple clothing companies as their Visual Directors handling promotional photography, look books, commercial work, and product promotion. This also led him to begin touring full time with bands he grew up listening to as a kid while still offering a full arsenal of media work for bands on the road such as album design, music videos, promotional photos, and much more.